Launch Your Fractional Business With Confidence and Ease

Our 6-Week Program Empowers Experienced Leaders to Plan and Launch a Thriving Fractional Business with Proven Tools, Templates, and Expert Guidance.

WHY ENROLL IN THE FRACTIONAL LEAP PROGRAM?

  • Our program isn't just another online course – it's a hands-on experience with interactive sessions and real-time support from experienced Fractional Leaders.

  • Gain access to the same tools and templates that top fractional executives use to succeed, ready to implement from day one.

  • From planning to execution, our step-by-step approach covers everything you need to confidently launch your fractional business.

SIGN UP FOR OUR NEWSLETTER AND GET A FREE GUIDE!

15 THINGS TO DO BEFORE STARTING YOUR FRACTIONAL BUSINESS

We’re Creating Success Stories, One Fractional Executive at a Time.

What You’ll Learn Through

The Fractional Leap

  • Lesson 1: Understanding the Fractional Executive Role

    • Overview of fractional work and the history

    • Key differences between full-time and fractional roles [+ TEMPLATE FOR CLIENT EDUCATION]

    Lesson 2: Preparing for the Transition

    • Mindset Coaching - assessing your readiness and changing your perspective

    • Prep-work: Workbook, Platform and Syllabus Review

  • Lesson 3: Developing Your Fractional Business Plan

    • Crafting a vision and mission statement. [+ WORKSHEET TEMPLATE]

    • Setting SMART goals for your business. [+ SMART TOOL]

    • Structuring your services and offerings.

    Lesson 4: Legal and Financial Considerations

    • Choosing the right business structure (LLC, S-Corp, etc.)

    • Understanding contracts, NDAs, and service agreements. [+ CONTRACT TEMPLATE]

    • Setting up your business finances and tax planning. [+ FINANCIAL WORKSHEET]

  • Lesson 5: Branding and Positioning

    • Defining your unique value proposition (UVP) [+ UVP WORKSHEET TOOL]

    • Building a professional brand: logo, website, and collateral [+ TEMPLATES AND RESOURCES]

    • Crafting a compelling elevator pitch. [+ PITCH TOOL]

    Lesson 6: Marketing and Advertising Your Services

    • Developing a marketing strategy that works. [+ MARKETING STRATEGY WORKBOOK]

    • Leveraging LinkedIn and other platforms for visibility [+ TEMPLATES]

    • Best practices for online and offline advertising and networking

  • Lesson 7: Effective Networking and Building Relationships

    • Building a referral network. [+ NETWORKING PLANNER]

    • Networking strategies for fractional executives. [+ TEMPLATES]

    • Attending and leveraging industry events and groups. [+ TEMPLATES AND RESOURCES]

    Lesson 8: Client Acquisition and Onboarding

    • Strategies for finding and landing clients. [+ CLIENT CHECKLIST]

    • Conducting successful discovery calls. [+ DISCOVERY CALL TEMPLATE]

    • Onboarding clients and setting expectations. [+ ONBOARDING CHECKLIST TEMPLATE]

  • Lesson 9: Balancing Multiple Clients and Projects

    • Time management strategies for fractional work. [+ PLANNER AND CALENDAR STRATEGY]

    • Prioritizing tasks and managing deadlines. [+ TASK PRIORITY WORKSHEET]

    • Tools and software for project management.

    Lesson 10: Maintaining Client Relationships

    • Regular communication and check-ins. [+ EMAIL TEMPLATES]

    • Delivering value and exceeding expectations

    • Handling client feedback and managing conflict. [+ TESTIMONIAL TEMPLATE]

  • Lesson 11: Successfully Integrating into Client Businesses

    • Understanding company culture and dynamics. [+ "THE FIRST 90 DAYS" TEMPLATE]

    • Building trust and credibility with teams.

      Strategies for quick wins and long-term impact.

    Lesson 12: Scaling Your Fractional Business

    • Identifying opportunities for growth and expansion.

    • Strategies for upselling and cross-selling services.

    • Planning for long-term success and sustainability.

Meet Stephany Day

Founder of The Fractional Leap

I'm Stephany Day, your guide and mentor in the world of Fractional Executive Businesses.

Think of me as a modern-day Mr. Miyagi, Dumbledore, or Yoda—though perhaps not quite as old or green.

In 2020, I took the leap into the Fractional world by launching Duke Business Consulting, having already served as a Fractional COO for one set of owners with three companies since 2016. That’s nearly a decade of navigating the highs and lows of Fractional work!

To date, I’ve collaborated with almost one hundred teams! Through incredible successes and challenging setbacks, I’ve learned the ins and outs of achieving the Fractional life that many aspire to have.

Frequently Asked Questions About The Fractional Leap

  • Fractional leadership is a flexible, cost-effective solution for businesses that need executive-level expertise but don’t require a full-time leader. Fractional leaders work part-time or on a project basis, bringing strategic guidance to help your business grow and succeed.

  • Fractional leadership provides businesses with access to experienced executives without the financial commitment of hiring a full-time leader. This approach offers tailored leadership, expertise in critical areas like operations, strategy, and marketing, and can accelerate growth while keeping costs down.

  • This program is ideal for seasoned professionals or executives who want to transition into fractional leadership. If you have leadership experience and want to create a business that offers flexible, part-time executive services to companies, The Fractional Leap will give you the roadmap to succeed.

  • Throughout the 6-week program, you’ll learn how to plan and launch your fractional leadership business, develop a strong business strategy, find clients, and market your services. You'll also receive access to proven tools, templates, and guidance from industry experts to ensure your success.

  • The Fractional Leap provides a step-by-step blueprint for launching your own fractional leadership business. From business planning to client acquisition strategies, this program equips you with everything you need, including actionable templates and real-world advice from experts who've successfully launched their own fractional businesses.

  • By the end of the 6-week program, you’ll have a fully developed business plan, a clear path to finding clients, and the tools to confidently launch and grow your fractional leadership business. Many participants are able to start securing clients and generating revenue shortly after completing the program.

Insights About The Fractional Industry

Insights and Articles
Why a Powerful Fractional Executive Process Doesn’t Change for Every Exception
Why a Powerful Fractional Executive Process Doesn’t Change for Every Exception

At its core, a fractional executive process is a structured, repeatable series of steps or frameworks you use to tackle business challenges. Whether you're helping a company scale, manage a turnaround, or optimize operations, this process serves as your roadmap. It encompasses everything from goal setting and strategy formulation to execution and performance tracking

Read More →
How Do You Find Fractional Executive?
How Do You Find Fractional Executive?

Whether you’re looking for a fractional COO, fractional CFO, fractional CMO, or fractional CHRO, these seasoned professionals offer expertise on a part-time or project basis, making them ideal for small to mid-sized businesses that need senior-level guidance but can’t justify a full-time salary. However, finding the right fractional executive—someone who aligns with your company's culture, goals, and specific needs—can be challenging. Here are five expert tips to help you find and hire the perfect fractional executive.

Read More →
Revealed: The Hidden Advantage Behind a Successful Fractional Executive Career Pivot
Revealed: The Hidden Advantage Behind a Successful Fractional Executive Career Pivot

For many executives, the traditional route of jumping from one full-time role to another may seem like the only viable option. However, a growing number of seasoned professionals are finding success in an alternative path—the fractional executive career.

Read More →
How Much Does a Fractional CXO Cost?
How Much Does a Fractional CXO Cost?

Maybe you're considering launching a fractional career or you’ve been considering bringing on a fractional CXO (Chief Operating Officer or COO, Chief Financial Officer or CFO, Chief Marketing Officer or CMO, etc.) to supercharge your business, either way you’re probably wondering,

“How much does a fractional CXO cost?”

Read More →
Why Your Executive Career Pivot Isn’t Taking Off (And the Fractional Approach You Need)
Why Your Executive Career Pivot Isn’t Taking Off (And the Fractional Approach You Need)

One increasingly popular solution for executives facing this challenge is transitioning into a

fractional executive career

. This approach allows you to leverage your experience while offering greater flexibility, autonomy, and the potential for a diverse portfolio of clients.

Read More →
Lessons Learned: From Traditional Corporate to Fractional Executive
Lessons Learned: From Traditional Corporate to Fractional Executive

After interviewing hundreds of fractionals, I have found that for many of them transitioning into the role of a fractional executive was one of the most exciting yet challenging moves of their career. The idea of bringing your expertise to multiple companies, driving impactful changes, and enjoying a flexible work schedule can be incredibly appealing. However, those first couple of months in transition are almost always a point of struggle for Fractional Executives.

Read More →
The Surprising Link Between Fractional Careers and Executive-Level Success
The Surprising Link Between Fractional Careers and Executive-Level Success

The landscape of executive careers is undergoing a fundamental shift. Traditional full-time leadership roles are no longer the only path to success at the executive level. Increasingly, top-tier professionals are discovering the advantages of fractional executive positions—roles that offer flexibility, autonomy, and diverse opportunities across various industries.

Read More →
The Fractional Art of Balancing Multiple Companies
The Fractional Art of Balancing Multiple Companies

Ever wondered how a fractional executive juggles multiple companies? Spoiler: It’s not about working more hours. The secret lies in leveraging expertise, prioritizing tasks, and maintaining a balance that ensures productivity and success across different ventures.

Read More →
Are Fractional Executives Just Glorified Consultants?
Are Fractional Executives Just Glorified Consultants?

Are Fractional Executives Just Glorified Consultants? The role of fractional executives has gained significant traction over the past decade. However, a common misconception persists: Are fractional executives merely glorified consultants? Let's break down the real differences and why it matters.

Read More →

Enroll Today, Launch in 6 Weeks.